Marketing Shows

In this episode, the guys talks with James Krawczyk, Director of the WSIA, about the organization's efforts to promote sustainability in the watersport industry. James offers valuable insights into initiatives designed to enhance safety and explains the WSIA's mission to ensure that watersport activities can be enjoyed for generations to come. [SPONSORS] - This show is sponsored by Take My Boat Test , Von Mack Agency and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook P...

In this episode, the guys chat with Marica Brewster from Von Mack Agency to discuss the process and reason behind rebranding. Learn how to refresh your business’s identity, align with your audience, and make strategic changes that drive growth. [SPONSORS] - This show is sponsored by Take My Boat Test , Von Mack Agency and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/115541890479...

In this episode, the guys talk with Ivan Otulić, the founder of OtoTrak, about how he developed his groundbreaking vessel tracking solution. Special guest appearance from OtoTrak user Kevin Nobis of Bonita Jet Ski & Parasail. Discover the challenges Ivan faced, the innovation behind the technology, and how OtoTrak is transforming the way we manage marine operations. [SPONSORS] - This show is sponsored by Take My Boat Test , Propellic and WaveRez . Show Links: Website: https://www.watersportpodca...

In this episode, Ryan Stewman from Apex shares his journey of building a powerful brand through early adoption of social media marketing. He dives into the challenges he faced, including dealing with idea theft, and reveals his latest ventures aimed at empowering small businesses to thrive. In this episode, the guys welcome back Erick Pinzon from Electrified Marina to update us on the current state and emerging trends in the electric boat propulsion market. Discover how advancements are shaping ...

In this episode, the guys welcome back Erick Pinzon from Electrified Marina to update us on the current state and emerging trends in the electric boat propulsion market. Discover how advancements are shaping the future of sustainable boating and what to expect as the industry continues to evolve. [SPONSORS] - This show is sponsored by Take My Boat Test , Propellic and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Grou...

In this episode, Brennen Bliss of Propellic joins the show to discuss the common reasons why marketing strategies often fall short in the tour industry, and some simple ideas on how to diagnose and fix. [SPONSORS] - This show is sponsored by Take My Boat Test , Propellic and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_po...

In this episode, the guys welcome back Steve Edwards of AAMP Agency to discuss the challenges faced by the watersport industry during the Summer 2024 season, focusing on the significant rise in customer acquisition costs and what might be driving it. [SPONSORS] - This show is sponsored by Take My Boat Test and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagr...

The guys catch up with Bruce Rosard to discuss what's new with Arival in 2024, and what attendees can expect at San Diego this year. The Arival conference will take place September 30th-October 3rd. AWG listeners save 15% on tickets with code SD15XMP. [SPONSORS] - This show is sponsored by Take My Boat Test and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instag...

In this episode, the guys chat with Marcel Geluk, the President behind Fury Water Adventures. Marcel shares his inspiring journey, from the early challenges and triumphs to the innovative strategies that fueled Fury's growth. Learn about the pivotal moments that shaped his career, the importance of customer experience, and the future of the watersports industry. [SPONSORS] - This show is sponsored by ConversionAssist , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersport...

Greg and Kevin dive into the world of boat clubs with Andy Sutter, owner of a Freedom Boat Club franchise. Andy, a Navy veteran with a deep passion for the water, shares his journey from military service to running a multi-location boat club operation on the East Coast. Andy shares his insight on why he decided to start a boat club opposed to renting boats, and why he enjoys the consistency from a franchise model. [SPONSORS] - This show is sponsored by ConversionAssist , Take My Boat Test , and ...

Greg & Kevin chat with Kai Kaapro (Tourscale) and Justin Buzzi (Get Up And Go Kayaking) as they embark on launching their new podcast focused on franchising and scaling. [SPONSORS] - This show is sponsored by ConversionAssist , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_podcast/ YouTube: https://...

Greg and Kevin discuss about various topics including what they might have done differently during startup, and how they believe AI will impact the watersports industry and business in general. [SPONSORS] - This show is sponsored by ConversionAssist , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_po...

The guys talk with Justin Beard, owner of Paradise Parasail out of Missouri. Justin shares his journey of working as a mate to owning a thriving parasailing business. [SPONSORS] - This show is sponsored by ConversionAssist , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_podcast/ YouTube: https://www...

The guys talks about a common problem in the industry: an influx of new operators who lack the necessary experience and skills to run their businesses effectively. [SPONSORS] - This show is sponsored by Conversion Assist , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_podcast/ YouTube: https://www.y...

The guys talk with John Stephens of Luthers Pontoon who built a thriving boat rental business with a nearly zero marketing budget. Learn what strategies John used (or didn't use) to grow his business for nearly 20 years! [SPONSORS] - This show is sponsored by Von Mack Agency , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https:...

Kevin and Greg explore the different ways your competitors use different marketing tactics to deceive your customers and take your bookings. [SPONSORS] - This show is sponsored by AAMP Agency , Take My Boat Test , and WaveRez . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_podcast/ YouTube: https://www.youtube.com/channel/UC3TSseuv2...

In this episode, Greg and Kevin plunge into the epic battle of online reviews – TripAdvisor vs. Google Reviews. The guys share their candid insights on the crucial platforms that can make or break your business, along with valuable advice on navigating the review landscape. [SPONSORS] - This show is sponsored by AAMP Agency and WaveRez . **ON SALE NOW** Tickets to the 3rd annual Watersport & Boat Tour Operators Forum - Now called "The Port" at Arival. October 9th-12th . Get all the details here ...

Join us in this eye-opening episode where we dive deep into the intriguing phenomenon of declining watersport spending among young millennials in 2023. As water enthusiasts ourselves, we've noticed a significant shift in the spending patterns of this vibrant generation, and it's time to unravel the reasons behind it. [SPONSORS] - This show is sponsored by AAMP Agency and WaveRez . **ON SALE NOW** Tickets to the 3rd annual Watersport & Boat Tour Operators Forum - Now called "The Port" at Arival. ...

In this episode, Kevin and Greg dive headfirst into the intriguing world of direct marketing. Join them as they embark on a journey to unravel the complexities surrounding marketing sources and their classification as direct or indirect. With a keen focus on the question of whether a direct customer can be considered as such when outsourcing SEO services, Kevin and Greg engage in a lively discussion filled with insightful perspectives and thought-provoking arguments. They explore the blurred lin...

In this insightful episode, we sit down with Steve Edwards, a seasoned expert in the travel industry and the Founder of AAMP Agency, to delve into the intriguing topic of why bookings in 2023 have been experiencing a slower pace. Join us as we unravel the factors that have contributed to this unexpected trend and explore the underlying dynamics affecting the travel landscape. Steve Edwards, with his extensive experience and deep industry knowledge, provides valuable insights into the challenges ...

In this episode, the guys explore how artificial intelligence (AI) programs are set to change the landscape of online ticket reselling. With the rise of AI-powered chatbots and other tools, the process of buying and selling tickets is becoming faster, more efficient, and more user-friendly than ever before. Kevin and Greg discuss the latest trends and developments, and to find out how these technologies are transforming the industry. They also discuss some of the potential challenges and opportu...

In this episode, we have special guest Ryan O'Grady, CEO of Fotaflo , a company that specializes in providing online tools to sell (or market) your customer tour photos. In this episode, we will be discussing the importance of digital images in your tour marketing strategies. Ryan O'Grady has been in the tourism industry for over a decade and has seen how the use of digital images has become increasingly essential for tour operators. He shares his expertise in the industry and discusses how the ...

Have you thought about or currently offer your boat on a P2P boat rental website? The AWG guys break down what you need to know about these platforms, and why they can be both good and bad for the industry. Do you currently offer your boat for charter or rent on a P2P website and want to share your experience? Join our Facebook group to join the conversation. [SPONSORS] - This show is sponsored by Von Mack Agency and TourScale . Show Links: Website: https://www.watersportpodcast.com Facebook Pag...

Google Analytics is changing this year, and AWG wants you to be ready. Steve Edwards from AAMP Agency, and Alex Benko from TripShock join the show to discuss the upcoming changes. [SPONSORS] - This show is sponsored by AAMP Agency and Conversion Assist . Show Links: Website: https://www.watersportpodcast.com Facebook Page: https://www.facebook.com/awgpodcast Facebook Group: https://www.facebook.com/groups/1155418904790489 Instagram: https://www.instagram.com/awg_podcast/ YouTube: https://www.you...