Many operators use Facebook as a means to advertise to their customers. However, a recent iphone update could change the way you reach customers. Marica Brewster from Von Mack Agency breaks it down for us, and shares some ti...
Kevin and Greg discuss some unique ways to increase your profit margins by using both tangible and intangible upsells. Some of the ideas you'll hear about are... Cancellation Protection Damage Protection Affiliate Programs Ph...
Kevin and Greg are joined by watersport entrepreneurs Steven Edwards and Jaden Cymbaluk from the AAMP Agency out of Las Vegas. In this episode, you'll hear... Why customer acquisition matters Which metrics are worth tracking...
Greg & Kevin discuss and debate why operators should still invest in rack card distribution.
Paul Bulka Jr. of Aquatic Aviation and Bulka Media joins the AWG to discuss the state of watersports on the West Coast (USA). They also discuss their experience with Groupon and share their thoughts about digital marketing.
Find the right people for your seasonal staff is not an easy task, but this week's guest John Hall brings a new perspective on recruitment. On this episode you'll learn where to find new employees, how to retain them, and …
Have you ever wondered what else you could do with all of the knowledge you've acquired by being an operator or watersport professional? Or maybe you have thousands of photos from your guides that are just taking up space in …
Ryan Turner from YourBikerGang.com joins us to talk about some of the cool hacks he has for growing his business.
Kevin & Greg break down the boating incident in California involving Glee Star Naya Rivera. You can read the full article here -> https://www.yahoo.com/entertainment/naya-rivera-family-sues-wrongful-death-glee-star-death-2248...
Kevin & Greg dive into the topic of domain names, and why you need to be creative when choosing one for your business. Greg also shares a story about how he nearly got sued by Facebook, and what he learned …
Chris Woodruff gets Awkward as he discusses the growing pains of acquiring Vero Beach Bait & Tackle, and how he plans to integrate with his existing business, Paddles By The Sea.
Alex Husner of Condo-World get Awkward and shares with us what watersports can learn from the vacation rental industry. She also shares a couple great stories from the Summer.
A lively discussion regarding Amazon Explore, the new platform for booking virtual tours and experiences. The guys also talk about how they view perception in both life and business.
On today's show, the AWG are joined by watersport entrepreneur Donnie Coker from Paradise Adventures in Panama City Beach, FL . Paradise Adventures has been in business for 8 years, and offers Catamaran tours and watersport r...
Kevin's Corner is our newest segment where we share what we learned this week and share anything new going on in our industry. 1- Kevin talks about The Social Dilemma and what he's done to improve his work life balance. …
Kevin & Greg talk about how they deal with stress as watersport professional and how they handle their work life balance.
Kevin & Greg have a candid conversation about their experiences with paid and organic search concepts. They breakdown how much of an operators budget should be allocated for paid ads, and how to tackle organic search marketin...
Kevin and Greg share their stories on reviews, and several best practices to make sure you're a master at responding to reviews! Greg's Review Tips Never respond to a review when emotional. Allow some time before responding t...
In this episode we interview Ben Merrell, professional hydroflight athlete and owner/operator of power up watersports in Fort Walton Beach, FL. Ben discusses the evolution of Hydroflight (aka flyboarding) as both a sport and ...
Kevin and Greg give tips on dealing with your high phone volume, and what you can do to be more efficient with it. Greg discusses a few ways to qualify your phone calls so you can book more trips and …
Greg and Kevin share information and stories regarding watersport safety. They do a overview of a few products and services that could help mitigate risk. DISCLAIMER: Kevin and I are not lawyers or insurance experts. The info...
Greg and Kevin have a spirited debate about TripAdvisor. Kevin loses his cool when it comes to TripAdvisor's pricing policies. Greg explains how best to use TripAdvisor in today's business environment.
This episode includes a deep dive into what a commodity or brand business means. Greg and Kevin tell a little bit about themselves and why they wanted to start a watersports podcast.